Benetti B.Now 50M – Professional Photography & Video Production

Overview

The Benetti B.Now 50M combines contemporary superyacht architecture with a strong connection between interior spaces and the sea. Designed by RWD, its exterior profile is defined by elongated lines and extensive glazing, while the Oasis Deck® transforms the stern into one of the yacht’s most distinctive areas, with an integrated infinity pool and opening side wings that extend the deck towards the water.

Photographing a newly launched yacht of this scale requires more than documenting its spaces. Our approach was focused on translating its architecture, proportions and relationship with light into a complete visual story. Particular attention was given to the stern, photographing and filming the Oasis Deck®, infinity pool and open wings from the water and from the air to emphasise the connection between the yacht and the surrounding sea.

The production extended from daylight through sunset and evening, followed by an additional sunrise session. This allowed us to photograph the interiors and guest cabins under different natural light conditions while capturing the exterior profile during some of the most atmospheric moments of the day.

Photography, Video, Drone & Chase Boat Production

The project combined high-resolution photography and 4K video production throughout a full shooting day plus an additional sunrise session. Interior photography covered the main guest areas, salons, owner and guest accommodation, architectural details and materials, together with the yacht’s principal technical spaces.

For the exterior production, the Benetti B.Now 50M was photographed and filmed both underway and at rest. Drone and chase boat sequences allowed us to work from very different perspectives, from aerial views showing the yacht’s overall proportions to low angles close to the water designed to emphasise the hull, stern and Oasis Deck.

Navigation was captured in both daylight and evening conditions, using the transition through golden hour and blue hour to reveal the yacht’s exterior lighting and create a different visual atmosphere from the daytime imagery. Particular attention was dedicated to the stern with the pool and lateral wings fully open, producing both photography and video focused on one of the defining architectural features of the B.Now 50M.

No lifestyle or water-toy sequences were required for this production. The visual narrative therefore remained deliberately focused on the yacht itself: its architecture, interiors, engineering, details and relationship with the sea.

Worldwide Availability

Yacht Photo Studio provides professional yacht photography and video production throughout the Mediterranean and worldwide, working with shipyards, yacht brokers, charter companies, yacht managers and owners.

Our two-person production team can coordinate high-resolution photography, 4K video, drone filming, chase boat photography, vertical Reels, walkthrough videos and technical imagery within the same project. For larger superyachts, productions can be extended across multiple shooting sessions to work with sunrise, daylight, golden hour and blue hour while minimising disruption to the yacht and crew.

Shoot Summary

  • Shipyard: Benetti
  • Model: B.Now 50M Oasis Deck®
  • Length: 50m
  • Production: Full shooting day + sunrise session
  • Deliverables: High-Resolution Photography · 4K Video · Drone · Chase Boat · Vertical Reels
  • Coverage: Interiors · Exteriors · Day & Evening Navigation · Oasis Deck® · Technical Areas
  • Primary Use: Shipyard Communication · Sales · Marketing